Profit Margin Calculator
Calculate profit, markup, break-even, and run sensitivity analysis — all in one place.
Inputs
Cost & sell price
Cost & target margin
Sell & target margin
Units sold ?Used to calculate total revenue & profit
Currency
£ GBP
$ USD
€ EUR
¥ JPY
A$ AUD
C$ CAD
CHF
Calculate
Reset
Enter your cost and selling price to see results
Price breakdown
Sensitivity
Break-even
Margin guide
Quantity scenario
Adjust units to see total revenue & profit
How profit margin changes when cost or sell price shifts by ±5%, ±10%, ±15%
Typical profit margins by industry
Industry Typical net margin Gross margin Notes
Retail (general) 2–5% 20–35% High volume, thin margins Food & hospitality 3–9% 60–75% High overheads eat gross margin SaaS / software 10–30% 60–90% Scale drives profitability Professional services 15–25% 30–60% Labour-intensive, low capex Manufacturing 5–10% 25–45% COGS-heavy, scale matters E-commerce 1–5% 20–40% Logistics & ads compress margins Healthcare 4–12% 40–70% Varies widely by segment Construction 2–6% 15–25% Labour & materials dominant Financial services 12–25% N/A Revenue model differs
Key formulas
Profit margin = (Profit ÷ Revenue) × 100
Markup = (Profit ÷ Cost) × 100
Sell price from margin = Cost ÷ (1 − Margin%)
Break-even units = Fixed costs ÷ (Sell price − Variable cost)
Margin vs Markup: Margin is profit as a % of selling price. Markup is profit as a % of cost. A 50% markup equals a 33.3% margin — they are not the same.